Hello!

If you’re interested in solopreneurship, you’re in the right place! After decades of being successfully self-employed, I love helping others do the same. Here’s the short version of my story.

In 2004, I became a solopreneur before the word was even invented. The day I found out I was being laid off I called a former colleague, and a week later I had my first consulting contract. After that first project, I realized that I made more money, worked fewer hours, and had more time with my daughter. I never considered another “real job,” despite being a single mom in an expensive city.

Five years later I founded the ProKo Agency, which represents independent consultants on projects with Fortune 500 clients. As a result of growing ProKo into a national business, I became known as the person to call  if you have questions about self-employment. After countless coffee meet-ups and lunches, I began to search for a better way to help more people. In 2018 I launched PICA as an educational organization and community to help people start and grow their own solo businesses. 

Prior to my work as a big firm consultant in the 1990s, I earned my Bachelor’s degree and MBA from the University of Southern California. More recently, I am the author of the best-selling book, Succeeding as a Solopreneur: Six Keys to Taking the Leap, Winning Clients, and Building Wealth, as well as PICA's blog, Successful Independent Consulting and articles on Inc.com. When not working, I enjoy traveling, skiing, golfing, and playing Candy Crush.

The only daughter of an entrepreneur, I always knew I wanted to run a business, but my true calling is to teach others how to launch and grow theirs. 


Liz Steblay

PICA

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